New Generation Social & Digital Media Awards 2025: Penquin Wins 6 Prestigious Awards

Johannesburg – Penquin has emerged as a standout winner at the 2025 New Generation Social & Digital Media Awards, clinching six prestigious awards.

The accolades included the coveted Medium Agency of the Year title, recognizing the agency’s strategic prowess, creativity, and innovation.

Penquin’s strategic and creative achievements were acknowledged across various categories, earning top honors as a leading agency in the South African marketing sector and for its collaboration with Suzuki Auto South Africa.

The agency garnered praise for its groundbreaking campaigns and market-leading strategies, securing awards in the following categories:

• Black Onyx: Medium Agency of the Year
• Black Onyx: Nicole Glover from Penquin was named Digital Marketer of the Year
• Black Onyx: Best Online Strategy (in collaboration with Spitfire Inbound for Suzuki Auto South Africa)
• Silver: Best CRM Strategy Campaign by Corporate (in partnership with Spitfire Inbound for Suzuki Auto South Africa)
• Silver: Best Marketing Automation Campaign (working with Spitfire Inbound for Suzuki Auto South Africa)
• Bronze: Blogging Excellence (in collaboration with Spitfire Inbound for Suzuki Auto South Africa)

“Being recognized as Medium Agency of the Year is a tremendous honor for Penquin. It reflects the commitment, talent, and innovation of our team, and underscores the value we provide to our clients,” stated Veronica Moleele, CEO of Penquin.

“This recognition confirms that we are on the right trajectory, delivering impactful work that resonates.

‘It demonstrates that our strategy of fusing creativity with data-driven insights is yielding results, motivating us to continue pushing our boundaries.

“It’s a moment of pride that inspires us to consistently elevate our standards for ourselves and the industry.

“With Nicole also receiving the Digital Marketer of the Year award, it’s evident that Penquin is home to some of the finest talent in the field.

“These achievements invigorate us to continue raising the bar, merging creativity with analytical insights to produce work that drives real results.”

This recognition follows Penquin’s recent accolade as Agency of the Year at the 2024 MMA Smarties Sub-Saharan Africa Awards, further solidifying its stature as a premier, full-funnel marketing partner in South Africa.

The New Generation Awards serve as a benchmark for digital excellence in South Africa, celebrating the nation’s most innovative social and digital media initiatives.

Penquin’s triumph across multiple categories reinforces its reputation as a 360-degree, forward-thinking, integrated, and client-oriented agency committed to delivering measurable impact.